“There is a lot of digitisation but the human touch is still very important,” Esmond Choo, senior executive director at UOB-Kay Hian, said in an interview. People will be willing to pay “a few basis points” for the service, he said.
(Oct 29): As the global brokerage industry shifts to zero fees for trading and robots to give advice, one company in Singapore is deciding to buck the trend.
UOB-Kay Hian Holdings has taken on a large group of securities trading representatives, known as remisiers, from a brokerage arm of the country’s largest bank. It’s essentially a bet customers will still pay extra to be hand-held in their trades.
