Customer focus
Rapid growth in digital payments has ushered in a transformation in how customers and businesses access goods and services. This progress has also been made possible by the considerable diversity and high bar of customer needs and expectations that help drive innovation and collaboration, enabling modern, fast, and inexpensive payments. Among these is purpose bound money (PBM) – at its core, a way for senders to specify conditions when making transfers in digital money across different systems. When developed to serve a particular purpose for customers and merchants, PBM can take hold as an efficient, effective and fast transaction method.
Our goal at Amazon is to develop innovative solutions to make options like these a reality for our customers.
