Empowering small businesses
The introduction of quick commerce has accelerated the change in consumer habits, particularly the desire for faster delivery of goods and a different path-to-purchase from traditional purchases. Consumers have become accustomed to the convenience and speed of e-commerce - they now expect quicker deliveries, often next day, or sometimes even on the same day, which puts pressure on last-mile logistics to meet these demands.
With Southeast Asia’s expanding urbanisation, it has generated a higher request for products and amenities to be delivered faster, amplifying the demand for instant last-mile delivery. In the world of instant gratification, Consumer-to-Consumer (C2C) delivery is changing how individuals and small businesses in communities connect.

