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Prevention is better than cure: Fortifying finance with data streaming

Suvig Sharma
Suvig Sharma • 4 min read
Prevention is better than cure: Fortifying finance with data streaming
Here's why data streaming can help reduce revenue loss, protect corporate reputation and allow firms to scale more confidently. Photo: Unsplash
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In today’s globally connected world, online transactions can be summed up in one word: seamless. With a few clicks, e-wallets can be topped up to make online purchases. Better yet, the rise of super apps has enabled consumers to be able to order food, ride-hail and grocery shop all at once. These everyday transactions contribute to growing digital ecosystems and better consumer experience. Yet, the addition of these new touchpoints creates more avenues and opportunities for sophisticated cyberattacks.

Focus on the calm instead of cleaning up after the storm

In 2022, over 70% of Asia Pacific (Apac) organisations experienced cyberattacks, of which 55% made ransom payments to avoid operational disruption and financial loss. This makes clear that businesses with any kind of digital offering need to double down on prevention and detection of suspicious activity. However, many still struggle to combat cyber incidents, be it growing online scams, account takeovers, phishing bot attacks and point of service (PoS) malware. Such inefficacies often stem from the lack of timely data and contextual intelligence that help organisations differentiate between legitimate and malicious behaviour.

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