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How Delfi is staying tasty for consumers and investors with good nutrition, premiumisation

Samantha Chiew & Chloe Lim
Samantha Chiew & Chloe Lim • 7 min read
How Delfi is staying tasty for consumers and investors with good nutrition, premiumisation
Delfi is leaving a sweet aftertaste for consumers and investors alike.
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Delfi, the chocolate manufacturer which was founded in the fifties, is still generating new growth by staying on top of trends and consumer preferences.

In recent years, Delfi has rolled out healthier versions of its current range of chocolate with lesser sugar and higher cocoa content as consumers become more discerning.

More consumers, especially those from Gen Z and the millennials, are getting health-conscious. They still crave chocolate but want less sugar and preservatives and more nutrition.

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