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Frasers Property and ThaiBev subsidiaries enter into JV to collaborate in the advancement of tech and digitalisation

Felicia Tan
Felicia Tan • 2 min read
Frasers Property and ThaiBev subsidiaries enter into JV to collaborate in the advancement of tech and digitalisation
ThaiBev's Chang beer. Photo: ThaiBev
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Frasers Property and Thai Beverage (ThaiBev) have, through their subsidiaries, established a new joint venture company (JVCo), Must Be Company. The JVCo is said to be incorporated for the purposes of collaborating in the advancement of technology and digitalisation of both Frasers Property and the ThaiBev Group.

This includes investing in third-party technologies and businesses that are complementary to Frasers Property’s and, or the ThaiBev Group’s key businesses.

On Aug 15, Frasers Property’s wholly-owned subsidiary, Frasers Property Holdings (Thailand), entered into a joint venture agreement (JVA) with Frasers Property Technology (Thailand), Open Innovation and Mee Chai Mee Chok to establish the new JVCo.

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