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CapitaLand and Shopee to boost retail digitalization strategies

Felicia Tan
Felicia Tan • 3 min read
CapitaLand and Shopee to boost retail digitalization strategies
The alliance will help Singapore retailers digitalise, diversify their revenue streams and address consumer preferences.
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Mall operator CapitaLand and ecommerce platform Shopee are joining hands to help accelerate the digitalization of Singapore retailers, and thereby emerge stronger from the Covid-19 crisis.

Under the Alliance on Facilitating Smart Commerce in Singapore, the two entities aim to help Singapore retailers digitalise, diversify their revenue streams and export their brands overseas to address ever-evolving consumer preferences through new operating models.

This alliance is co-led by CapitaLand Group’s Group CEO Lee Chee Koon and Ye Gang, Group COO and co-founder of SEA (parent company of Shopee).

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