“We are plotting the private markets like cartographers, in case you are wondering about how we got our name,” says Vashi. The company’s main product offering is an enterprise resourcing planning system for private capital participants such as investors, startup founders and employees.
Global equity and fund administration platform Carta held an opening event for their new office at 16 Raffles Quay, Hong Leong Building on Feb 11.
Founded in 2012, the company was originally known as eShares before it changed its name to Carta in November 2017. Bhavik Vashi, Carta’s managing director for APAC, Middle East and Africa, told reporters at the media briefing on the same day that the name “Carta” comes from the word “cartography.” The launch event was officiated by Vashi and EDBI CEO Paul Ng.
