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TCL buys majority stake in Sony home entertainment business

Manuel Baigorri & Dong Cao / Bloomberg
Manuel Baigorri & Dong Cao / Bloomberg • 2 min read
TCL buys majority stake in Sony home entertainment business
Sony has focused on expanding its portfolio of intellectual property assets — anime, live-action film, music and sports broadcasts — while trimming consumer electronics
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(April 1): TCL Electronics Holdings Ltd agreed to buy a majority stake in Sony Group Corp’s global home entertainment business, giving a lift to the Chinese company’s expansion overseas.

TCL will pay 75.4 billion yen for a 51% stake in a new joint venture that will hold Sony’s home entertainment business including Bravia televisions, according to a statement Tuesday, confirming an earlier Bloomberg News report. Sony will retain a 49% stake in the business, which includes research and development, design, manufacturing and product sales, as well as home audio equipment.

As part of the strategic partnership, TCL will buy the manufacturing subsidiary Sony EMCS (Malaysia) Sdn, or SOEM, according to the statement. TCL will also continue to negotiate a potential purchase of all or part of Sony’s Chinese manufacturing business Shanghai Suoguang Visual Products Co, known as SSVE.

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