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Hermès sales jump as label outperforms during luxury slump

Bloomberg
Bloomberg • 2 min read
Hermès sales jump as label outperforms during luxury slump
Hermès enjoys strong pricing power and waiting lists for its coveted Birkin and Kelly handbags. Photo: Bloomberg
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Hermès sales surged as wealthy shoppers snapped up its pricey handbags over the holiday season, underlining the brand’s resilience compared with luxury peers.

Sales jumped almost 18% in the fourth quarter at constant exchange rates, Hermès International said in a statement Friday. Analysts were expecting a gain of 11%. The region that includes China and the Americas both did much better than estimates.

Hermès shares rose as much as 4.1% to a record in early Paris trading, lifting the company’s market capitalisation to more than EUR300 billion ($421.60 billion), the fourth highest in Europe. 

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