Comarch Corporate Banking at TMB-Thanachart Bank (TTB) has won Best Digital Transformation Implementation at this year’s The Asian Banker Thailand Awards.
TTB is formed via the merger of TMB and Thanachart Bank, while Comarch is an IT services company from Poland.
Comarch offers platform that gives customers quick access to multiple products and functionalities without the need to log into more than one service.
The winning system is built with the use of the most recent industrial trends and a seamless user experience design.
Its mission is to reduce traditional branch banking costs and fraud risk, thanks to built-in advanced security mechanisms and approval workflows, and ensure an easy and intuitive around-the-clock access of TTB customers to the full scope of their financial services.
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“TTB needed a solution that would allow them to gain competitive advantage on the market. With a solid set of products as a base, augmenting the bank’s internet offering was the logical next step towards achieving that goal”, says Parida Leelaniramol, sales director at Comarch Thailand.
“To stay competitive, you need to move forward. Over the years, TTB commissioned multiple changes and extensions to the system, all of which were aimed at delivering more value to their customers”, says Maciej Sałata, the Consulting Director at Comarch.
“When talking about internet banking, ease of use is always one of the top requirements. If the application is not user friendly, it can’t be a success. We knew that we had a great product in terms of usability, but we had to make sure that it was perfectly adapted to the Thai market," says Krzysztof Maurer, managing director at Comarch Thailand.
The implementation of the project was tied to the merger between TMB and Thanachart, and Comarch, given the way it was able to adapt its offerings, was able to deliver on time.
“From the very beginning, we were convinced that this approach would let us achieve our goal,” says Roman Bobrowski, the CCB Project Manager at Comarch.
