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StarHub launches EPL packages with lower prices to draw fans back

Lim Hui Jie
Lim Hui Jie • 3 min read
StarHub launches EPL packages with lower prices to draw fans back
Starhub's Chief of Consumer Business, Johan Buse is convinced that making prices affordable for fans will bring more of them back. (Photo credit: Starhub)
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Having observed a falling subscriber base among one of Singapore’s largest sports followings, namely, the English Premier League, telco Starhub has launched its EPL package with vastly lowered prices and no contract lock-ins, a first for the local EPL broadcasting scene.

Non-Starhub customers can also sign up for this package without having to sign up for its mobile, cable TV or fiber plans.

This comes after a February announcement that the telco had won the rights to broadcast the EPL for six seasons, starting from the 2022/23 season in August.

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