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US shoppers pay for Trump tariffs on Temu, doubling some prices

Bloomberg
Bloomberg • 2 min read
US shoppers pay for Trump tariffs on Temu, doubling some prices
Previously exempted from any levies under the so-called ‘de minimis’ rule, parcels priced up to US$800 now face an ad-valorem tax — of 120% of a product’s value — or a per postal item fee of at least US$100 starting May 2. Photo: Bloomberg
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Discount Chinese retail app Temu appears to be passing on nearly all of US President Donald Trump's new import taxes to US consumers, more than doubling the cost of some products in a move that may add to concern about the inflationary impact of tariffs.

Previously exempted from any levies under the so-called 'de minimis' rule, parcels priced up to US$800 now face an ad-valorem tax - of 120% of a product's value - or a per postal item fee of at least US$100 starting May 2.

PDD Holdings-owned Temu is requiring customers to pay those levies on top of the original cost of the goods.

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