OCBC GENesis piloted with children of PPC clients in Singapore in 2019. It now includes the children of the bank’s PPC clients in Malaysia.
Oversea-Chinese Banking Corporation (OCBC) has launched a regional programme for the children of its OCBC premier private client (PPC) customers.
The programme, named OCBC GENesis, is by invitation only and seeks to build new relationships with the next generation while deepening the relationships with OCBC’s current customers.
