UBS shows how trash can turn into meaningful art in its latest Trash-Sure campaign

Today, two billion tons of trash is being discarded globally every year, contributing rapidly to carbon emissions and global warming. In Singapore, solid waste disposed of over the last 50 years has increased seven-fold. At our current rate of waste generation, our first and only offshore landfill — Semakau Landfill — is expected to be fully filled by 2035.

To reinforce this message and support the Singapore Green Plan 2030, Swiss multinational bank UBS has launched Trash-Sure (pronounced treasure), a campaign that uses art to narrate sustainability, while underscoring the global climate crisis issue.