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Good deeds

Audrey Simon
Audrey Simon • 5 min read
Good deeds
Find out what some of your favourite brands are doing to fight the Covid-19 pandemic
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SINGAPORE (Apr 17): Clarins Skincare company Clarins will donate 30,000 moisturising hand creams to healthcare workers — whose hands are subjected to much washing and sanitising in the course of their work. These specially formulated creams will replenish moisture in very dry hands. Clarins’ R&D facility is being used to produce and deliver hand sanitiser to hospitals. According to the company, they have already delivered more than 18,000 bottles (large-format 400ml) to AP-HP hospitals (Greater Paris University Hospitals) and one of their depots as well as to the Pontoise and Saint-Denis hospitals.

Jaguar Land Rover

Using their expertise in making luxury cars, Jaguar Land Rover in the UK has now turned its attention to making reusable face visors with the help of 3D printing. Jaguar Land Rover will be using its prototype-build operations to produce protective visors developed in consultation with a team of National Health Service (NHS) healthcare professionals. The target is to produce 5,000 visors a week.

COS

Almost every news report includes a plea for more protective protection equipment (PPE) — and COS has heard the pleas. COS, which is part of the H&M Group, has changed its supply chain capacity, including its widespread purchasing operations and logistics capabilities, to start delivering PPE to hospitals and healthcare workers. “The coronavirus is dramatically affecting each and every one of us, and the H&M Group is, like many other organisations, trying our best to help in this extraordinary situation. We see this is a first step in our efforts to support in any way we can. We are all in this together, and have to approach this as collectively as possible,” says Anna Gedda, head of sustainability, H&M Group.

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Moncler

The company that has successfully produced outerwear since 1952 has donated €10 million ($15 million) to support the construction of a hospital, with over 400 intensive care units, in Lombardy, Italy. Remo Ruffini, chairman and CEO, says: “Milan is a city that has given us all an extraordinary time. We cannot and must not abandon it. It is everyone’s duty to give back to the city what it has given us so far. I have expressed to councillor Giulio Gallera the will to work on this great project from the moment it was hypothesized and now that there are reasonable certainties on the feasibility, we are ready to support it. I am sure that the team in the region of Lombardy, also facilitated by the experience of Guido Bertolaso, can bring this great initiative to become a reality as soon as possible.”

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Dolce & Gabbana

With Italy being the hardest hit in Europe, Italian fashion house Dolce & Gabbana has stepped up to help in the field of research with a donation to Humanitas University. This donation will go a long way in developing diagnostic and therapeutic interventions, contributing to the solution of a global problem. The company is also offering scholarships for students of the MedTec School, the innovative degree programme in medicine, designed and developed by Humanitas University and Politecnico di Milano.

Sandro

Love your Sandro outfit? You will now love also what the company is doing. Sandro has committed to making protective masks with excess fabric stock from previous collections. About 10,000 safety masks are being made for non-medical hospital staff such as technical service agents and workers, and administrative and social staff – all the important people who provide the necessary support for doctors and nurses to save lives.

Tods

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The Della Valle family who owns Tods has kept their announcement short: Diego and Andrea said in a statement that the company has allocated €5 million ($7.7 million) to support the family members of health personnel who lost their lives in the fight against Covid-19. Their selflessness and courage will forever be an example to all of us. Simple and to the point.

Louis Vuitton

Stitching handbags has given way to stitching non-surgical masks at Louis Vuitton, who has answered the French government’s call for more masks. To do this, the company has re-purposed its French workshops in Marsaz and Saint-Donat (Drôme), Saint-Pourçain (Allier), Ducey (Manche) and SainteFlorence (Vendée), where three hundred artisans have been mobilised to make alternative non-surgical masks to aid in the battle against Covid-19.

Tove & Libra

Sustainable fashion label Tove & Libra has launched a charity tote bag to raise funds for food banks in Hong Kong and Singapore, which provide much-needed meal deliveries to the elderly and people living with disabilities who are unable to leave their homes in light of the current risks. Tove & Libra will donate 100% of the proceeds equally to Singapore-based Food for the Heart and Hong Kong-based Food Angel. The Charity Tote Bag ($15) is available on toveandlibra.com exclusively until May 30.

Tiffany & Co. Foundation

Rest assured that the jewellery you have been buying from Tiffany & Co. has made a good impact. The Foundation announced a US$1 million ($1.4 million) commitment to Covid-19 related causes. From that amount, US$750,000 goes to the Covid-19 Solidarity Response Fund for the World Health Organization, powered by the UN Foundation; and US$250,000 to The New York Community Trust’s NYC Covid-19 Response & Impact Fund. Tiffany & Co. is also proud to match employee donations to any qualified non-profit organisation supporting Covid-19 relief, dollar for dollar.

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