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Wonder and magic

Audrey Simon
Audrey Simon • 3 min read

Swarovski celebrates its 125th anniversary with a bold new collection Wonderland, which is set in an imaginary Wonderlab. Says Swarovski creative director Giovanna Engelbert: “The Wonderlab is where science and magic meet, where extra and elegance collide, it is a feeling of wonder that everyone should experience as we invite them into our new world at Swarovski.” With an explosive approach to colour, size and styling, the new vision manifests beyond product into new experiences, events and new store concepts across the globe, transforming the way Swarovski is perceived with a radical new vision for generations to come.

The luxury of silk

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