While it may be hard to persuade a hardcore BMW or Mercedes-Benz owner to consider a Mazda, the arrival of the new Mazda 6 could change their minds because of its looks, comfort and much lower price point. When I say “new” to describe the Mazda 6, I use the term loosely as this model has been around since 2012. Car brands have blurred the lines when it comes to new models and facelifts and it is sometimes hard to tell the difference between a current-generation model and a new one.
As far as Asian brands go, the Mazda 6 is ahead of its competitors
SINGAPORE (Sept 23): Mazda is the perfect example of how Asian car brands are narrowing the gap with their Western counterparts, particularly when it comes to luxury in the mid-market range. This is a hugely competitive market where Mazda has to fight with the likes of Honda, Toyota and Hyundai for the hearts and minds of motorists who choose Asian brands over pricier European ones. They have all been upping their game and, in some cases, poaching talent from European rivals or joining forces with them, such as the Renault-Nissan-Mitsubishi alliance.
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