Made from cotton, a standard pair of jeans requires at least 1,500 gallons of water to produce — the equivalent of six years’ worth of drinking water for one person. Add to that the pesticides and fertilisers needed to grow cotton and you can imagine the impact it has on the waterways downstream, the environment and the health of the local communities.
From upcycled jeans to sustainably-produced denim, these fashion houses are showing their commitment to reducing their carbon footprint
Have you ever wondered what goes into the making of a ubiquitous pair of jeans? Considering that denim falls under the fast fashion category, the process to manufacture it is by no means simple nor is it environmentally-friendly. In fact, denim is one of fashion’s dirtiest secrets, laden with toxic chemicals, water pollution and fossil fuel emissions.
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