These changes positioned the 44-year-old company for scalable growth and enabled automation solutions that drove further efficiencies. Prainito also hired top-tier marketing talent to drive revenue growth through targeted digital marketing initiatives.
If there is one thing retailers have learnt in this pandemic is that ecommerce will prevail in times of crisis. Just ask Jordan Prainito, the former executive director of Canningvale Australia, a well-known home and bedding wholesaler that purchased Robinsons this June in a multi-million dollar deal.
Under his leadership since 2017, Canningvale Australia has evolved from a wholesale supplier into a multi-million online business. Prainito modernised the enterprise resource planning (ERP) infrastructure, migrated the business from on-premise physical hardware to a cloud-based framework.
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