Home Options Timepieces

Leica and Norqain are two watch brands to note

Audrey Simon
Audrey Simon • 4 min read

As premium watch fair Watches and Wonders approaches on March 30 in Geneva, many watch aficionados will no doubt be captivated by the 38 exhibiting watchmaking houses. While we are familiar with the names and history of these watches, two new brands have entered the arena: Leica and Norqain.
Here is a closer look at these two newcomers.

German technology and precision in focus
For more than 150 years, Leica Camera AG has been producing some of the best cameras that professional photographers and amateurs alike have been raving about. These premium cameras have a reputation that is based on a long tradition of excellent quality, German craftsmanship, industrial design and innovative technologies.
This German know-how has been extended to fine watchmaking and the company has recently launched the Leica watch models Leica L1 and Leica L2 designed with a patented unique push crown. The timepieces were conceptualised by Professor Achim Heine, who has designed numerous Leica products in the past; making him the perfect person to head this project.

To continue reading our premium articles,
Upgrade your subscription to as low as $8.33/month to gain unlimited access to ALL of our premium articles!
Have an account? Sign In
Get the latest news updates in your mailbox
Never miss out on important financial news and get daily updates today
The Edge Singapore
Download The Edge Singapore App
Google playApple store play
Keep updated
Follow our social media
© 2025 The Edge Publishing Pte Ltd. All rights reserved.