In 2005, Büsser resigned and started MB&F, where he relished his creative liberty to indulge in his passion for working with the most talented independent horological professionals — pushing the limits of horology into a new dimension. Over the years, Büsser has created some amazing time machines such as L’Epée 1839 × MB&F ORB, MusicMachine 3, HM6 ‘Space Pirate’, L’Epée 1839 x MB&F Arachnophobia, LM2, HM4 Thunderbolt, LM1 x Silberstein, and more.
Is it an art gallery, a watch boutique, or a mechanical toy store? At the new MB&F Lab, it is all that and more. It is described as the hybrid of two new categories: Performance Art and Co-creations. While Performance Art pieces are MB&F machines revisited by external creative talent, Co-creations are not wristwatches but other types of machines, engineered and crafted by unique Swiss manufactures from MB&F ideas and designs.
MB&F reflects the name of its founder in “Max Büsser and Friends”. Watch collectors know Büsser as the man who has an incredible love for high-end horology and got his first start at Jaeger-LeCoultre where he spent seven years in senior management. In 1998 at the age of 31, he was the managing director of Harry Winston Rare Timepieces where he transformed the company into a well-respected Haute Horlogerie brand.
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