Singapore microbrands: A brief history

If you had to list some watch brands off the top of your head, we’d bet the big names such as ‘Rolex’, ‘TAG Heuer’ and ‘Patek Philippe’ would roll off your tongue with no problem. But aside from these stalwarts, another group of watchmaking start-ups have been slowly, but very surely, making their mark on the local horological landscape.

Enter the microbrands.