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Fortifying security and enhancing user experience using data science

Ramesh Songukrishnasamy
Ramesh Songukrishnasamy • 4 min read
Fortifying security and enhancing user experience using data science
Here are some best practices to help firms use data science to deliver seamless and secure services dynamically. Photo: Unsplash
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Advancements in technological developments have shifted the focus from risk mitigation and prevention to threat prediction and aversion while delivering a delightful customer experience. Achieving both security and user experience has cast data science into the spotlight.

In 2022, artificial intelligence (AI) and machine learning (ML) will become more tightly intertwined into the fabric of trusted identity solutions across the physical and digital continuum, leading to the automation and optimisation of performance, accuracy, safety and security. This paves the way for the next frontier in physical and logical access security based on behavioural patterns and predicting anomalies.

By capitalising on the increasing amount of data generated across devices and access points, the security industry will benefit tremendously from using digital information to enhance security operations without adding too much friction for users.

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