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DBS, EnterpriseSG and IMDA launch gen AI programme to help up to 50,000 SMEs adopt tech

Nicole Lim
Nicole Lim • 2 min read
DBS, EnterpriseSG and IMDA launch gen AI programme to help up to 50,000 SMEs adopt tech
The programme, called Spark GenAI, will help SMEs understand gen AI use cases in areas like customer engagement and marketing. Photo: Bloomberg
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DBS Bank, Enterprise Singapore (EnterpriseSG) and the Infocomm Media Development Authority (IMDA) have launched a generative artificial intelligence (AI) programme for small- and medium-sized enterprises (SMEs) to adopt the technology into their businesses. 

The programme called Spark GenAI was launched by senior minister of state and digital development and information, Tan Kiat How, in support of the Digital Enterprise Blueprint first introduced in May 2024. 

According to IMDA’s annual report on the Singapore digital economy, only 4.2% of SMEs in Singapore have adopted some form of AI technology today.

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