Although Musk didn’t offer any rationale for the switch, his compensation is partly dependent on growing the business. Reaching 10 million active FSD subscriptions is among the targets Tesla must hit for the CEO to earn additional shares under the pay package shareholders approved in November. Achieving a series of market capitalisation and operational milestones could net him around US$1 trillion worth of stock.
(Jan 14): Tesla Inc will stop selling the assistance system it calls Full Self-Driving for a one-time fee and transition entirely to a monthly subscription model, according to Elon Musk.
The change will take effect after Feb 14, the CEO announced on X. Tesla has been selling the system — which requires active supervision and doesn’t make its vehicles autonomous — for an US$8,000 one-time payment or a US$99 per month subscription.
