CEO Lim Chern Chuen is seeing a change in the profile of his customers and strong growth in its cross-border bus services between Malaysia’s Johor state and Singapore over the last few years.
Malaysian bus operator HI Mobility is betting on increased traffic at the Singapore border to drive growth as the company readies to start trading Friday after a rare listing by one of the country’s transport providers.
The company, which is the biggest cross-border bus operator in both countries, has raised 116 million ringgit ($35.11 million) in an initial public offering that values the firm at US$137 million ($183.52 million).
