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Hiap Hoe rebrands two hotels to Aloft Singapore Novena

Khairani Afifi Noordin
Khairani Afifi Noordin • 1 min read
Hiap Hoe rebrands two hotels to Aloft Singapore Novena
The rebranding of the two hotels is expected to commence in 3QFY2023. Photo: Hiap Hoe
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Hiap Hoe (SGX:5JK) has entered into a franchise agreement with Luxury Hotels International of Hong Kong to operate two hotels located 16 Ah Hood Road and 1 Jalan Rajah and rebrand them to Aloft Singapore Novena.

The two hotels to be rebranded are Ramada by Wyndham Singapore at Zhongshan Park and Days Hotel by Wyndham Singapore at Zhongshan Park.

The rebranding of the two hotels is expected to commence in 3QFY2023 when the company’s current management contract expires. The exercise is expected to be completed in the fourth quarter of the year.

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