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ISDN banks on 'triangle of solutions' from motors to robots for growth

Douglas Toh
Douglas Toh • 8 min read
ISDN banks on 'triangle of solutions' from motors to robots for growth
Teo’s business strategy over the years has been to spot talent and cultivate individual growth / Photo: Albert Chua
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For Teo Cher Koon, ISDN Holdings (SGX:I07) ’ managing director and president, the name of the game is offering a fully integrated solution for its clients.

Teo sees the range of solutions across a three-tier triangle. At the bottom level, ISDN collaborates with original equipment manufacturers (OEMs) to produce state-of-the-art components like servo motors, industrial computers and robots. “They are not interested in selling to the market, so we become their preferred partner because we know the market, its players and its needs,” explains Teo in an interview with The Edge Singapore.

“A layer above that, there are clients who want to have more sophisticated systems instead of just buying components from us. We can offer integrated systems such as gantries, for example, and if they want to deploy robots into a production line, we can also do that,” says Teo. “And finally, we do industrial software as well, for clients to manage their operations in a production line.”

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