Despite its strong local presence, Kimly is facing challenges expanding beyond Singapore. To address this, the group is exploring opportunities in the halal market, which is seeing rising demand. Kimly plans to expand its Tenderfresh and Makcik Tuckshop restaurant brands to cater to a broader customer base.
Cai fan, or mixed economy rice, is a staple dish many Singaporeans enjoy. This popular meal, typically found in coffee shops, hawker centres and food courts, offers a variety of dishes served with rice. Cai fan stalls are a reliable and quick meal option, especially in Singapore’s heartlands.
Kimly Mixed Rice, a cai fan chain with 60 stalls across the island, is operated by Kimly (SGX:1D0
) Group, a household name and one of the country’s largest traditional coffee shop operators. The Kimly team presents 40 to 45 dishes daily at their outlets, offering home-cooked local favourites from as low as $2.70.
