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Circulate Capital breaks down Southeast Asia’s plastic problem

Jovi Ho
Jovi Ho • 9 min read
Circulate Capital breaks down Southeast Asia’s plastic problem
60% of plastic waste in the oceans originates from Asia. This impact investment firm wants to put a sizeable dent in that figure.
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What do PepsiCo, Unilever and Coca-Cola have in common? These global conglomerates may produce a sizeable share of the world’s fast-moving consumer goods, but they are also looking to offset plastic waste — of which a substantial portion comes from its own bottles and packaging.

Corporate investors from these brands have joined forces to invest in a particular fund — one by an impact investment firm based in Singapore.

Circulate Capital is a three-year-old venture capital firm dedicated to tackling the ocean plastic pollution problem. They do this by financing companies, projects and infrastructure to stem the flow of plastic waste to the world’s oceans, while advancing the circular economy in South and Southeast Asia.

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