Tiffany “was a sleeping beauty”, Arnault said, according to a Bloomberg translation of his remarks. “We decided to wake her up.”
LVMH chairman Bernard Arnault said sales at Tiffany & Co. increased in the most recent quarter and the jeweller has become more profitable since it was bought by the luxury French conglomerate.
Revenue at existing Tiffany stores rose 9% in the fourth quarter, Arnault told journalists and analysts on Tuesday in Paris — a sign, he said, that LVMH’s strategies at the iconic American jeweller are working.

