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Bernard Arnault says LVMH has woken up ‘sleeping beauty’ Tiffany

Bloomberg
Bloomberg • 2 min read
Bernard Arnault says LVMH has woken up ‘sleeping beauty’ Tiffany
LVMH acquired Tiffany about four years ago for US$16 billion. The LVMH chairman said Tiffany has laid off some employees since the acquisition because they haven’t been willing to meet higher sales targets. Photo: Bloomberg
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LVMH chairman Bernard Arnault said sales at Tiffany & Co. increased in the most recent quarter and the jeweller has become more profitable since it was bought by the luxury French conglomerate.

Revenue at existing Tiffany stores rose 9% in the fourth quarter, Arnault told journalists and analysts on Tuesday in Paris — a sign, he said, that LVMH’s strategies at the iconic American jeweller are working.

Tiffany “was a sleeping beauty”, Arnault said, according to a Bloomberg translation of his remarks. “We decided to wake her up.”

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