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Standard Chartered launches sports investing fund for wealthy clients

Michael Ryan Tan
Michael Ryan Tan • 2 min read
Standard Chartered launches sports investing fund for wealthy clients
StanChart says the media industry has seen a growth in media contract value of 16%-17% over the past decade, with major sports leagues signing “record-breaking broadcasting deals”. Photo: Bloomberg
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Standard Chartered has launched a new alternative fund focused on sports, now available to ultra-high-net-worth and high-net-worth clients of its Global Private Bank. 

“With major sports leagues and teams seeking alternative capital financing options, the industry has seen a growing trend in sports investing as a new investment avenue, from franchise ownership to seeking earnings growth from bigger media broadcasting and sponsorship deals,” says Standard Chartered in an April 14 announcement.

According to Standard Chartered, the newly-launched fund will focus on the sports, media and entertainment sectors. It will be run by a “prominent global alternative investment manager”, says Standard Chartered, though the bank did not provide further details. 

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