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Alphabet split ends era of jumbo prices for megacaps

Bloomberg
Bloomberg • 4 min read
Alphabet split ends era of jumbo prices for megacaps
Shares in Google will begin trading in the US$100 ($139.85) range on Monday. Photo: Bloomberg
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The days when investors had to shell out thousands of dollars to buy a single share of some of the world’s biggest technology companies are gone.

Alphabet Inc. closes the door on that era Monday when its shares begin trading in the US$100 ($139.85) range after completing a 20-for-1 split, following the blueprint laid out by Amazon.com Inc. In premarket trading, the stock rose 1.6% to US$113.61.

The companies billed the moves as a way to make their stocks more accessible for retail investors and that has been achieved. But so far the lower price tags have done little to lift stocks amid broader concerns about Federal Reserve interest rate hikes and cooling economic growth.

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