Montblanc partners with the Novak Djokovic Foundation to provide education for the less privileged
SINGAPORE (Sept 5): The Novak Djokovic Foundation was started because the ace tennis player grew up in war-torn Serbia, where children lost out on the opportunity for an education. Fortunately for Djokovic, he had a family who believed in him and his dreams. On the foundation’s website, he states, “I want to help other kids as well to learn from my example that many things are possible if we only believe in ourselves and work hard to fulfil our dreams.”
This is in line with Montblanc’s ongoing support for children. A partnership was formed with the launch of a special limited-edition StarWalker writing instrument of 300 pieces. Djokovic’s belief that writing is a fundamental part of education that every child should have access to perfectly corresponds with Montblanc’s belief that writing is a precious gift that has the power to change the world.
Djokovic once said, “I was recently asked during an interview if I feel that a tennis racket is the most powerful weapon, given how much it has brought to me. My answer was that a writing instrument is a much stronger weapon than any other. All the great ideas, books, songs, memories and scientific knowledge were once written with a writing instrument.”
The StarWalker special-edition Fineliner comes with a matching notebook that is personalised with Djokovic’s signature. For more information, visit www.montblanc.com/NovakDjokovicFoundation and www.novakdjokovicfoundation.org. All proceeds go towards the foundation.
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