Such lifestyle tweaks have pushed veganism to the forefront in recent years. The movement transcends modifications to one’s diet and involves adopting a lifestyle that excludes any form of animal-based products.
A popular New Year’s resolution amongst individuals across age groups has been to go meat-free. Analysts from independent research house Dynata attribute this to a direct relationship between a desire for self-improvement and a willingness to reduce one’s meat intake.
The paradigm shift follows promised health benefits that come with shunning steak and stilton as well as the rise of alternative, plant-based proteins touting to use sustainable food sources to emulate the taste of meat. Plant-based alternatives such as for beef by Impossible Foods and pork by the Omnipork label have increasingly been incorporated in menus across cuisines.
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