The company was founded by Richard Elman, a British high school dropout and onetime teenage scrap metal laborer. It’s named for Noble House, James Clavell’s novel set at a Hong Kong trading firm. Elman positioned the company to ride the wave of China’s unparalleled economic boom beginning in the early 2000s. “They were in a sweet spot,” says Nicholas Teo, trading strategist at KGI Securities Singapore.

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