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The not-so-great pivot

Frankie Ho
Frankie Ho • 9 min read
The not-so-great pivot
The aftermath of the pandemic has led to a pivoting of businesses across many companies. Photo: Bloomberg
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Karaoke was one of the hardest-hit businesses during the Covid-19 pandemic. KTV joints in many places were emptied overnight and ordered to close indefinitely as part of measures by governments to contain the outbreak.

With health officials insisting on being doubly sure that the plague no longer posed a public threat before they lifted pandemic restrictions, downtime for KTV operators was excruciatingly long, especially considering theirs was a business that was among the first to shutter when Covid-19 initially hit.

Along the way, some operators pivoted to other businesses. Others went bust before safe-distancing measures and other curbs were called off for good.

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