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Streaming and the remaking of Hollywood

Assif Shameen
Assif Shameen • 9 min read
Streaming and the remaking of Hollywood
Photo: Bloomberg
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I have long been a movie buff. There is a multiplex cinema complex walking distance from where I live. It is mostly abandoned except on weekends. Like everyone else, I watch movies mostly on TV or on my i­Phone when I am on the gym treadmill or stationary bike.

Streaming pioneer Netflix, which made money renting DVDs mailed in red envelopes, began dabbling as a distributor of streaming content for other Hollywood studios like Walt Disney and Time Warner in 2011. Eventually, Netflix pivoted away from being merely a content distributor for Hollywood studios to producing its own original shows like House of Cards. Hollywood has never been the same again.

Tinseltown underestimated the revolution that Netflix had unleashed with its bet on streaming original programming. Netflix’s current market capitalisation of US$270 billion ($366.12) is almost as much as all its listed competitors including Walt Disney, Paramount Global and Warner Bros Discovery, combined.

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