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Burberry sales fall less than feared as turnaround takes shape

Angelina Rascouet / Bloomberg
Angelina Rascouet / Bloomberg • 2 min read
Burberry sales fall less than feared as turnaround takes shape
Shares of Burberry have gained 27% so far this year through Thursday’s close. Photo: Bloomberg
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Burberry’s sales fell less than expected, as the UK fashion brand proved resilient with a turnaround under CEO Joshua Schulman.

Comparable store sales shrank 1% in the quarter ended June, Burberry Group said in a statement Friday. Analysts had expected a 3.7% drop.

Sales in the Americas saw the strongest regional growth, gaining 4% compared to the 0.8% gain analysts were expecting.

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