Under the partnership, Metaviva and mm2 will take ownership of a 6x6 plot of land within The Sandbox to offer players interactive experiences featuring extensions of real-world content including films, drama series, sports, and music. Land owners within The Sandbox are able to host contests and events. The Sandbox metaverse has around 166,464 lands.
Metaviva, a Web3 company and wholly-owned subsidiary of mm2 Entertainment, has partnered with The Sandbox to build a virtual playground in the latter’s gaming metaverse.
The virtual playground will focus on content creation and development for mm2’s entertainment brands.
