Here’s the main takeaway: Many well-known apps are losing ground, or usage has stabilized. Some behaviours are sticking, though, suggesting the pandemic will provide a more-permanent boost for a few internet companies.
Many internet companies posted record performance during the pandemic as consumers turned to apps and other cloud software to work, study, socialize and shop from home. But as vaccines roll out and restrictions relax, some of this unprecedented digital demand is fading.
Data from research firm Apptopia reveal how the superstar apps of the Covid-19 era are faring now in the US. Plus, stats from New Zealand, a country that reopened earlier, show what the future might hold for these services.
