Entertainment company Vividthree Holdings and Singapore-based professional esports organisation RSG Resurgence Esports have announced their partnership to co-create new esports events on September 28.
The events, according to both companies, will “raise the bar in gaming and esports content development”, and “redefine the esports fan experience in Southeast Asia”.
The partnership will tap on Resurgence’s expertise and network across Southeast Asia’s esports industry as well as Vividthree’s technological expertise in augmented reality (AR) and computer-generated imagery, to bring top quality content to a broad audience in Southeast Asia.
The events, which are slated to begin from 2021 onwards, will integrate state-of-the-art immersive technology into esports content production, such as displaying high fidelity statistics, visualizations, and data-driven stories that give them deeper insights into the live game.
“We are excited about the application of VR and AR technologies to transform the eathletic experience for participants and audiences, and to create new kinds of experiences that will, in-turn, transform the sporting world,” says Charles Yeo, Managing Director of Vividthree.
Jayf Soh, Founder and CEO of Resurgence adds, “As part of our regional expansion plans, we are targeting to reach 150 million gaming audience in Southeast Asia by 2021. The partnership brings together the best of esports content and technological innovation to elevate the content quality and engage audiences like never before.”
Shares in Vividthree closed flat at 7 cents on September 28.