Founded by former radio DJ and TV show host Dasmond Koh, NoonTalk is a media firm that manages artistes and produces content and events for Chinese-language audiences. Koh owns about 62% of NoonTalk.
When a loss-making listed company enters a strategic partnership promising what it calls value-generating opportunities, investors are entitled to look beyond the buzzwords.
That scrutiny is especially warranted in the case of NoonTalk Media, which now finds itself partnering with privately-held Merak Holdings in a new media venture. What investors may reasonably ask is whether this collaboration marks a genuine turnaround or simply another attempt to buy time.
